THE BRAND STORY
The Reprimande lifestyle is not restricted to a certain fashion direction. Our team derives its inspiration from all parts of the world while it strives to provide high-quality products and service to our customers. The production of our unique garments and the sourcing process for the best material available takes place in the hills of Portugal. We bring our passion and ideas to you through fashion.
The name of the brand carries a strong message. Reprimande is derived from the word ‘reprimand’, which means, “to express to someone your strong official disapproval of them”. We are against such expressions because we believe that everything is possible if you work hard for it. This is symbolized by the diagonal line through the ‘M’ icon. Find inspiration in the message of Reprimande.
“Reprimande; Reprove Disapproval”