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THE BRAND STORY

The Reprimande lifestyle is not restricted to a certain fashion direction. Our team derives its inspiration from all parts of the world while it strives to provide high-quality products and service to our customers. The production of our unique garments and the sourcing process for the best material available takes place in the hills of Portugal. We bring our passion and ideas to you through fashion.

Reprimande is derived from the word ‘reprimand’, which means, “to express to someone your strong official disapproval of them”. Reprimande is a representation of not following the mass but to create its own identity. The word can trigger the inner good or the bad but choose your own path, even if it means having to break rules. What is your Reprimande?

“Reprimande; Reprove Disapproval”

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